Job Mode: Work From Office
Working Days: 5
Industry: Performance Marketing Consulting
About the Company:
A performance marketing consulting firm helping growth-focused brands scale through data-driven strategy, automation, and measurable results.
What You’ll Do:
First 30 Days – Strategic Onboarding & Alignment
● Dive deep into the company’s consulting-first approach to performance marketing, including
proprietary frameworks, playbooks, and campaign systems.
● Understand how we integrate AI, automation, and analytics to drive performance across diverse client portfolios.
● Collaborate closely with business consultants and other senior team members to align on client contexts, goals, and growth strategies.
● Audit existing client campaigns to identify quick-win optimizations and strategic gaps.
● Start contributing to strategic discussions and planning sessions for active and upcoming accounts.
Next 60 Days – Ownership & Execution
● Take over end-to-end ownership of paid media execution across assigned client accounts, including strategy, setup, optimization, and reporting.
● Lead campaign planning and media buying with a cross-channel lens (primarily Meta, with Google/TikTok/LinkedIn as needed).
● Implement advanced creative testing, audience segmentation, budget allocation, and bid strategies.
● Use the company’s AI and automation stack to proactively enhance campaign performance.
● Start mentoring junior Paid Media Executives and Analysts by reviewing their work and guiding tactical execution.
Beyond 90 Days – Strategic Leadership & Innovation
● Lead the paid media strategy for key accounts, ensuring alignment with broader business goals and measurable outcomes.
● Develop and refine scalable campaign playbooks, tracking systems, and reporting templates.
● Partner with creative, analytics, and tech teams to launch full-funnel performance marketing initiatives.
● Contribute to the company’s thought leadership by introducing new testing ideas, platform innovations, and strategic frameworks.
● Actively shape the evolution of the paid media function at the company as we scale.
What We’re Looking For:
● 3-6 years of deep, hands-on paid media experience, primarily Facebook/Meta Ads, with exposure to Google Ads, TikTok, LinkedIn, or programmatic platforms.
● Proven track record managing, optimizing, and scaling high-budget campaigns across complex client accounts.
● Strong technical proficiency with paid media platform nuances, creative testing, audience targeting, bid management, and funnel optimization.
● Working knowledge of tracking infrastructure, including Google Tag Manager, Meta Pixel, and conversion APIs, with an ability to implement and troubleshoot tracking setups across platforms.
● Comfortable working alongside business consultants, translating strategic goals into executable campaign plans.
● Data-fluent with ability to analyze campaign metrics, derive insights, and implement automation or AI-driven enhancements.
● Effective communicator, able to explain technical performance details to non-technical stakeholders and clients.
● Experience mentoring or managing junior paid media professionals is preferred
Why Join Us?
● Technical Excellence & Strategic Impact: Be the lead SME on paid media campaigns, translating complex strategy into high-quality execution and optimization.
● Collaboration that Elevates: Partner with senior business consultants who combine strategic clarity and executional excellence to drive meaningful growth for clients.
● Ownership & Growth: Take full ownership of campaign execution for multiple high-value clients and mentor junior team members.
● Leverage Cutting-Edge Tools: Use AI, automation, and data-driven marketing technology to drive efficiency and scale.
● Accelerated Career Path: Develop leadership capabilities and influence the paid media
practice across the company as we grow.